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Coming of age: Legal Inbound Marketing Report 2020

34 years young but in reality, only now is legal marketing growing up.

For most, gone are the shared roles and the eye-rolls in board meetings at the mere mention of marketing investment. Great news for marketeers, we hear you say! And it is. But what part does marketing play in a post-COVID-19 world where budgets are tight, teams are smaller and competition is fierce?

 

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Today, firms are dedicating more budget to marketing than they were just 5 years ago and 97% of firms are willing to invest in new tech to help drive more enquiries to their business.

That said, with fewer than 1% of firms having the people and processes in place to ensure they are able to capture all enquiries; 90% admit to being too busy to handle new enquiries properly.

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In our latest report, we look at how law firms are doing their marketing and how they’re managing new business. The results are illuminating. Clearly, this is a topic many law firms are yet to consider, but it is one that affects every firm, now more than ever.

Download our free report for some eye-opening insights and key learnings you can implement into your own firm today.

Download the free report below.

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