Digital Transformation and Innovation at EY with Andy Baldwin, Global Managing Partner

How can digital transformation at professional services firms be supported by a culture of experimentation and innovation? This was the question under discussion at Alternative Event’s 8th Tech Leaders Hangout. For panellist Andy Baldwin, EY Global Managing Partner – Client Service, embedding an ‘innovation culture’ across numerous global offices came with its own set of challenges.

The first phase, which Andy called ‘Innovation: Version 1’ was a period of intense energy devoted to innovation, involving many different activities – including the creation of a Global Innovation Leader. Most importantly, innovation was positioned to link to pretty much everything – tech, data, ecosystems. “And when a new Global Chairman and CEO was appointed recently, innovation, transformation, and tech were at the heart of the new strategy. Innovation was also connected to business outcomes; whether that be transformation of our service delivery model or new growth,” he said.

‘Innovation: Version 1’ also saw EY give a lot of thought to building the right infrastructure to support innovation from the bottom up. “So that you can surface the best ideas and bring them through the organisation,” said Andy. The challenge was striking a balance between top-down innovation efforts while also harnessing bottom up. The answer lay in ‘Innovation Concierges’.

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Andy Baldwin

Andy Baldwin

As EY Global Managing Partner — Client Service, Andy leads the execution of their global strategy. He has overall responsibility for EY's three geographic areas and four service lines so that the 200,000 client servers can provide exceptional service wherever clients do business.