Accounting Web’s Christian Annesley offers advice on how accounting practice owners can get ahead and stay ahead of the technological curve in accountancy. Michaela Rees, founder of Sterling Rees Tax & Accountancy, comments that attending events can be a great way of keeping up to date with practice technology innovations. Ms Rees also notes that cloud-based technology holds the key between practice management and client relationships. “Cloud-based systems allow clients to upload data directly to a shared platform – meaning there’s no need for us to chase them,” she states. Meanwhile, Sarah Solo from PaperRocket says integration is something she keeps a close eye on. She explains: “We promote FreeAgent to clients where it’s a good fit – which is true of the majority – but we also have our own methods.” Peter Edwards, a partner at Warr & Co Chartered Accountants, adds that using interesting technology and cloud tools can even make clients feel enthusiastic about their accounting.

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